Boost Profitability.

Plug Revenue Leaks.

Elevate Employee and Customer Experiences.

Scaling up? The SMB struggle is real!

You have a lot of good happening in your company. Top-line revenue is growing, and you’re attracting new customers every day. It’s all happening quickly.

At the same time, when you look at the numbers, there are a couple of things going on you aren’t thrilled about…

Customers are increasingly dissatisfied

Employees are nearing burnout

Profit margins are eroding

Magnetic Experiences (MX) is here to help!

Together we will build an actionable road map to achieve your company’s strategic priorities and realize sustainable growth with healthy profit margins.

We accomplish this using our exclusive 4Ds Process to align your People, Processes and Technology with your Customers’ needs.

Step 1: Diagnose

Your customers are the lifeblood of your organization. You may be keenly aware of the importance of customer experience, but have you walked in your customers’ shoes recently? You aren’t providing the same experience you did when you had 50 or 200 employees. We start by getting clear on the current state of your organization, the experience you provide, and what your customers value.

Step 2: Drilldown

As your organization grows systems and processes become increasingly complex. Are you tracking down the root cause of money leaks and friction in the experiences you provide? The root likely spans teams, functional areas, and different technologies. We start by understanding the quality of the experiences you provide as well as digging deeper into the magnitude and impact of persistent issues.

Step 3: Decide

Your resources are finite and day-to-day operations take precedence over new projects and strategic initiative. Grassroots improvements are plentiful but lacking maximum impact. Your leadership team isn’t fully aligned around shared priorities and approaches. We start by prioritizing based on two factors – effort (investment) and impact (value), and we leverage data-driven decision-making to achieve alignment.

Step 4: Do It!

Your team executes for customers regularly, but internal projects tend to linger and lag. Execution of strategic initiatives is inconsistent and governance is ad hoc. Our approach is to think big and start small, demonstrating value early and often. We create a big picture actionable roadmap plus practical plans with more specificity, measuring and evaluating progress, adjusting as necessary.